Last week, CBS Mornings aired an investigative piece on smart toys featuring our new report on the dangers they can pose to children. Smart toys contain high-tech components – like an internet connection or special software – that enable a toy to collect and share your child’s data with the manufacturer and other companies. Your child’s data may end up in a lot of places – including with advertisers who may make a profile about your child’s interests and sell it to other companies in order to target your kid with personalized ads. Our Don’t Sell My Data campaign director, R.J. Cross, also appears in the piece.
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